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Connect pre-purchase intent to company KPI momentum

TickerTrends turns fragmented demand journeys into KPI signals, forecasts, revisions, and validation workflows so your team can see what is changing before reported metrics move.

Start freeRequest KPI workflow
1,100+

KPI and journey metrics modeled

300+

Companies with KPI signal coverage

3-6 mo

Forward signal windows

  • Pre-purchase intent mapped to company KPIs
  • Forecast revisions as signal strength changes
  • Competitive demand and peer divergence context
  • Historical actuals, forecasts, and validation views

Build a KPI signal workflow

Tell us which companies, KPIs, or demand questions you want to track.

Demo and trial options available · We will help route the right access path

From journey signals to KPI decisions

The KPI workflow is built to move from fragmented pre-purchase activity into forecasts, revisions, and validation that analysts can use directly.

Map demand to KPIs

Connect awareness, consideration, traffic, usage, and buying intent to the company metrics your team monitors.

Watch revisions

Track how KPI forecasts strengthen or weaken as new pre-purchase journey signals arrive.

Validate the signal

Compare forecasts against reported actuals and review where the model performed across prior periods.

Forecast KPI momentum from live demand signals

Use pre-purchase intent, competitive pressure, and demand acceleration to estimate where company KPIs are likely moving before reported results land.

  • View forecast values, ranges, and confidence context for company-level KPIs.
  • Understand which journey signals are pushing a KPI estimate higher or lower.
  • Route forecast changes into watchlists, dashboards, and research workflows.

UBER KPI Forecast

Monthly active users versus consensus

Latest actual

171M

+6.2% YoY

TT forecast

183M

Consensus 179M

Vs consensus

+4M

+2.2% above street

Actuals
TickerTrends forecast
Consensus
TickerTrends
190M160M130MJul 22Jul 23Jul 24TT 183MCons. 179M

Track revisions as the journey changes

Forecast revisions show whether new pre-purchase behavior is confirming, weakening, or contradicting the existing KPI view.

  • Monitor forecast changes as new consumer and B2B signals arrive.
  • See whether confidence is expanding or compressing across periods.
  • Identify names where the KPI view is diverging from expectations.

KPI Revisions

How the model updates as new demand signals arrive

First read

177M

Current

168M

Confidence

74%

TickerTrends
180M176M172M168M164MFeb 17Feb 25Mar 5Mar 13Mar 21Revision since first read-5.1%

Revision insight

The forecast moved lower as recent demand persistence weakened, while the confidence range widened into the later observation window.

Validate forecasts against reported results

Backtesting helps teams understand where the signal model performed, where it missed, and how much confidence to place in future KPI reads.

  • Compare prior forecasts against reported company metrics.
  • Review historical error and forecast range performance.
  • Build trust in the signal before scaling it across a coverage universe.

Prediction Backtesting

Signal direction versus realized price response

78.4% accuracy
Price response
Confirmed signal
Missed signal
TickerTrends
$90$80$70$60$50Q2 24Q3 24Q4 24Q1 25

Backtest read

Stronger outcomes appear when signal acceleration and persistence move together before the KPI revision window.

Build KPI tracking around the questions your team already asks

Start with covered KPI signals or work with TickerTrends to build custom company, product, and journey models for your universe.

Start freeRequest custom KPI workflow

TickerTrends Core

For individual researchers using limited raw data

Explore selected raw and unstructured pre-purchase datasets through a lighter self-serve product for independent analysis.

$998/year

or $98.70/month

One-week free trial, then billing starts after checkout confirmation.

Included

  • Limited raw and unstructured datasets
  • Self-serve exploration tools
  • Keyword, trend, and source-level views
  • Light company and product context
  • CSV exports for independent analysis
  • One-week free trial available

Best for users who need to

  • Work directly with selected raw data
  • Apply your own research framework
  • Evaluate whether the data fits your workflow

KPI Forecasting Suite

For analysts who want forecasts, revisions, and alerts

Access structured signals, KPI forecasts, forecast revisions, alerts, dashboards, and API options.

Custom

Built around your coverage and delivery needs

Custom coverage, onboarding, integrations, and support.

Included

  • Fully structured consumer and B2B signal coverage
  • KPI forecast models and revision tracking
  • Company, product, competitor, and KPI mapping
  • Private universes, portfolios, and watchlists
  • Dashboards, API access, and CSV exports
  • Dedicated forecasting and research support

Best for users who need to

  • Review forecasts, revisions, alerts, and signal context
  • Connect demand signals to KPI read-throughs
  • Use the data in dashboards, CSV exports, APIs, and research processes