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Connect pre-purchase intent to company KPI momentum

TickerTrends turns fragmented demand journeys into KPI signals, forecasts, revisions, and validation workflows so your team can see what is changing before reported metrics move.

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1,100+

KPI and journey metrics modeled

300+

Companies with KPI signal coverage

3-6 mo

Forward signal windows

  • Pre-purchase intent mapped to company KPIs
  • Forecast revisions as signal strength changes
  • Competitive demand and peer divergence context
  • Historical actuals, forecasts, and validation views

Build a KPI signal workflow

Request a free trial and tell us which companies, KPIs, or demand questions you want to track.

KPI Tracking Suite

Request your free trial

Tell us what you need to forecast and we'll route you to the fastest access path.

Demo and trial options available · We will help route the right access path

From journey signals to KPI decisions

The KPI workflow is built to move from fragmented pre-purchase activity into forecasts, revisions, and validation that analysts can use directly.

Map demand to KPIs

Connect awareness, consideration, traffic, usage, and buying intent to the company metrics your team monitors.

Watch revisions

Track how KPI forecasts strengthen or weaken as new pre-purchase journey signals arrive.

Validate the signal

Compare forecasts against reported actuals and review where the model performed across prior periods.

Track KPI momentum from live demand signals

Use pre-purchase intent, competitive pressure, and demand acceleration to see where company KPIs are gaining or losing momentum before reported results land.

  • Monitor company-level KPI momentum as demand signals change.
  • Spot where proprietary journey signals diverge from consensus expectations.
  • Route signal changes into watchlists, dashboards, and research workflows.

UBER KPI Tracker

Intra-quarter tracking versus consensus revisions

Latest update

Jul 24

Updated daily

TickerTrends signal

Cooling

-7.4% this quarter

Consensus

179M

+1M since May

Prior actual
TickerTrends tracker
Consensus revisions
TickerTrends
182M179M176MMay 1Jun 1Jul 1Prior actual 175MConsensus: 3 revisionsTickerTrends: daily

Track revisions as the journey changes

Forecast revisions show whether new pre-purchase behavior is confirming, weakening, or contradicting the existing KPI view.

  • Monitor forecast changes as new consumer and B2B signals arrive.
  • See whether confidence is expanding or compressing across periods.
  • Identify names where the KPI view is diverging from expectations.

KPI Revisions

How the model updates as new demand signals arrive

First read

177M

Current

168M

Confidence

74%

TickerTrends
180M176M172M168M164MFeb 17Feb 25Mar 5Mar 13Mar 21Revision since first read-5.1%

Revision insight

The forecast moved lower as recent demand persistence weakened, while the confidence range widened into the later observation window.

Validate forecasts against reported results

Backtesting helps teams understand where the signal model performed, where it missed, and how much confidence to place in future KPI reads.

  • Compare prior forecasts against reported company metrics.
  • Review historical error and forecast range performance.
  • Build trust in the signal before scaling it across a coverage universe.

Prediction Backtesting

Signal direction versus realized price response

78.4% accuracy
Price response
Confirmed signal
Missed signal
TickerTrends
$90$80$70$60$50Q2 24Q3 24Q4 24Q1 25

Backtest read

Stronger outcomes appear when signal acceleration and persistence move together before the KPI revision window.

Build KPI tracking around the questions your team already asks

Start with covered KPI signals or work with TickerTrends to build custom company, product, and journey models for your universe.

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Move from signal tracking to forecast decisions

See how the KPI Tracking Suite combines structured demand signals with forecasts, revision history, alerts, and delivery tools.

  • Weekly forecast and revision tracking
  • Dashboards, alerts, API, and CSV delivery
Compare plansRequest free KPI Suite trial
Self-serve data access

TickerTrends Core

Simple tools for individual researchers

$83.17

per month, billed annually

Built for independent analysis

Core provides selected raw data and self-serve tools. Professional KPI tracking, managed signals, team dashboards, and API delivery are available in the KPI Tracking Suite.

Get direct access to selected pre-purchase datasets and self-serve tools so you can build and test your own research process.

  • Visualize selected raw and unstructured datasets
  • Connect limited datasets to companies, products, and markets
  • Explore keyword momentum and exploding trends
  • Standard self-serve support
Free trial7 days

$998/year after trial · Save 15.7% · 30-day money-back guarantee

Professional KPI tracking

KPI Tracking Suite

For teams that need structured tracking

Custom

built around your workflow

Choose this for professional KPI tracking

The Suite structures, monitors, and delivers modeled KPI signals for your team.

Move beyond raw data with a team-ready tracking system designed around your coverage universe, research questions, and delivery requirements.

  • Structured consumer, B2B, and KPI tracking signals
  • Data feeds and catalyst impact modeling
  • Company, product, competitor, and KPI mapping
  • Revision monitoring, alerts, and private universes
  • Dashboards, CSV exports, and API delivery options
Setup and pricingTailored to your team

Free trial available by request · Custom scope and pricing